Call Us Free: 1-561-683-0404

Posts Tagged ‘digital advertising agency’

Is anyone paying attention to your banner ad?

What if you can advertise your message specifically to people who are interested in your product or services? What if you could target an audience and match them up with your company based on the behaviors and interests they have exhibited? What if you could present an […]

Read more

3 ways traditional media can tap into new digital business models

  Traditional media can benefit greatly from embracing digital strategies, and the results can be significant. But with an array of digital options available, where can they get started? One important first step: Always look for new business models. Click here for rest of article.

Read more

Tradigital Marketing series featured on South Florida Business Journal

John Garcia is managing partner and digital director of Baldrica Advertising and Marketing. He started working in the industry 25 years ago at a Fortune 500 advertising agency in New York City. Over time, he mastered the art of integrating TV, radio, print, billboard, cable, and direct […]

Read more

What the Miami Heat’s Championship can teach you about marketing and advertising.

The NBA regular season is 82 games long, and I mean loooong! If you make it to the finals, that’s another 16 to 35 games, wow! I love basketball, but I think it’s fair to say, no other sport has the constant, physical and mental demand that […]

Read more

The five questions to answer when deciding to hire an ad agency.

Nothing can quite compare to the excitement of a ‘small business’ that’s finding its legs and starting to show a real growth pattern. With it however, come a multitude of new opportunities and decisions for those at the helm.  One of those key decisions is when to […]

Read more

If it ain’t broke…find a way to break it!

The old adage, ‘If it ain’t broke’ don’t fix it’ is just too old fashioned to work anymore. Believe me, I’m old fashioned and I believe in tried and true methods, but the problem is that technology continues to evolve at faster and faster speeds. The result […]

Read more

Is it time for a Brand Refresh or a Complete Marketing Makeover?

I learned something a long time ago in this quirky business of marketing and advertising. The common denominator if you will, between a successful campaign and one that performs poorly, and that is this: ‘The message only resonates with the audience, if the audience resonates with the […]

Read more

5 Reasons why your coupons aren’t working (and why you still keep doing them!)

It seems logical that since ‘everybody’ wants to save money, offering a coupon can entice someone to ‘give you a try’, which turns into increased sales, and new customers.  The age old tradition of coupons seems to be bigger than ever. With the likes of Living Social […]

Read more

Build your own audience!

The conversation hasn’t changed, but where it takes place, has! If you can bring social media down to it’s lowest common denominator it would all come down to ‘word of mouth’. Till this day, ask any business owner what generates the most leads or business, and you’ll […]

Read more

How ‘social’ is the Auto Industry?

Have you purchased a car recently or know somebody who has? Did a pic of the new vehicle make it to the Facebook wall? Increasingly sharing these lifestyle events on social media are becoming more popular. Let’s face it, purchasing a new vehicle (even if its not […]

Read more
Page 1 of 41234

Latest Posts

Address

5660 Corporate Way
West Palm Beach, FL 33407-2002
(561) 683-0404
Website: http://baldrica.net/
Email: baldrica@baldrica.net

Disclaimer

All images are copyrighted to their respective owners.