About Us

b digtial advertising agency is the in-house digital arm of the Baldrica Advertising and Marketing Group.

Bob Baldrica/Owner – Established in 1983, Bob Baldrica owner of Baldrica Advertising and Marketing has maintained it’s humbled approach even after it’s many success stories.  Starting with Tire Kingdom, and working with the likes of Humana, The Air Force, Bennett Auto Supply, Mattress Xpress, Stanton Optical, Comcast and many others our approach remains the same.  We work with you to determine your target market and the advertising budget required to sustain a successful campaign.  Our motto is to deliver the best price-value in everything we do.  We treat your budget as if it were our own, and our blue collar mentality is all about putting in the hard work for maximum results!

John Garcia-Digital Director/Managing Partner –  John holds a degree in Business Management from Berkely College (NYC) and brings over 20 years of advertising and marketing experience to the table.  John has sold cable, TV, Direct Response, Print and Internet and held a Digital Solutions Account Manager position with The Palm Beach Post.  In addition, John’s Cuban-American heritage and relationships in the Latin-enriched South Florida market, allows us to offer bi-lingual / Hispanic marketing services as well.  If your organization needs help attracting this growing and loyal vibrant market with tremendous buying power, let us show you how to best accomplish that.

Michael Bredahl – Sales Director – A thirty-three year veteran of local, regional, and national radio sales in the Miami-Ft. Lauderdale and West Palm Beach markets. Mike has worked with Baldrica Advertising and Marketing over the last 14 years on the Bennett Auto Supply account. As an event and promotion expert, Mike has helped develop campaigns and promotions for most of the South Florida Boat Shows as well as the Home Shows.  In addition, Mike has also coordinated the extremely popular and successful Antique Art and Jewelry Show to name a few.  His determination is unmatched, and his focus on the bottom line will have you thinking he’s your sales director and not ours.

Taraneh Shahmohammadi – Traffic Assistant / Marketing Coordinator- Taraneh is the latest superstar to join the Baldrica Advertising and Marketing Group. Her background includes six years at The Palm Beach Post where she excelled in the ad-layout department where tight deadlines are the norm. In this position Taraneh learned the art of troubleshooting as the entire sales team counted on her to make space when last minute ads were sold. In these situations Taraneh always remained calm and excelled by demonstrating a great attitude. We expect her attention to detail to remain highly valued in her position with Baldrica and continue to offer the world class type of customer service Taraneh is accustomed to.

As an extension of your marketing department, we will partner with you to understand your needs and build a road map to achieve the desired results.  We will show you how to be ‘tradigital’ and insure not only your growth but your sustainability for years to come.